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Our story

Meet Rock Roasters

We’re an independent coffee roastery in Jersey. What started in 2023 with three friends and one roaster has grown into a team sourcing and roasting coffee for homes, cafés and businesses across the island.

Meet the team

The people behind the roast

Luke, co-founder of Rock Roasters

Luke

Co-founder

Luke followed a job to Jersey in 2004, selling Canon copier equipment. Six years later he set up Caffeine Mechanics with Adam, supplying coffee machines across the Channel Islands, which was a natural segue into the idea, and eventual birth, of Rock Roasters. When he’s not ferrying the kids between sports clubs, he’s probably watching some sport himself or cooking something up in the kitchen.

Go-to drink: a cortado. It’s a short drink, so the coffee has to be the best it can be.

Bill, co-founder of Rock Roasters

Bill

Co-founder

Bill has been obsessed with coffee for years, with experience in London, Wellington in New Zealand and back home in Jersey, and has been roasting for around 15 years. He loves sharing his passion with anyone who’ll listen and helping people learn more and ask questions about coffee. Away from the roastery, he’s in or on the water, swimming or surfing around the island. Family is everything to him, and his children often lend a hand in the roastery, trying out new brews.

Go-to drink: a bold Colombian through the AeroPress, preferably made on a campfire.

Adam, co-founder of Rock Roasters

Adam

Co-founder

Adam co-founded Caffeine Mechanics with Luke in 2010, supplying and servicing coffee machines across the Channel Islands, and has spent the years since inside more café kitchens than he can count. Rock Roasters was the obvious next step: roasting the coffee that goes through the machines he already looks after.

Go-to drink: to be confirmed.

Mutiso, head roaster at Rock Roasters

Mutiso

Head roaster

Mutiso joined as head roaster in April 2024 and runs every batch that leaves the roastery, from profiling new arrivals on the Bellwether to keeping Rosie’s production roasts consistent week to week. He’s the reason the same coffee tastes the same in January as it did in June.

Go-to drink: to be confirmed.

The story so far

From one roaster to a new roastery

Three years on the Rock, one batch at a time. Start with today and scroll back to where it began.

  1. Roasting weekly for Jersey

    Fresh coffee every week for cafés, workplaces and kitchens across the island.

    Shop the current roasts
    Today
  2. Inside the Rock Roasters roastery at La Collette, with sacks of green coffee
    The roastery

    A bigger home

    We move to a new, larger roastery with more space and a training area for baristas and new businesses.

    Sep 2026
  3. The Bellwether micro-batch coffee roaster
    The roastery

    Small-batch roasting

    Our Bellwether micro-batch roaster arrives, so we can offer small-lot coffees to our retail customers.

    Jan 2026
  4. The Toper roaster at the Rock Roasters roastery in La Collette
    Sustainability

    Cleaner roasting

    We fit a Reicat catalytic converter to the roaster to clean up the smoke from roasting.

    Jun 2025
  5. Rock Roasters coffee bags for home brewers
    Online

    Coffee for home brewers

    We launch our website, offering our coffee to home brewers for the first time.

    Jan 2025
  6. Mutiso, head roaster at Rock Roasters
    The team

    Mutiso joins as head roaster

    Our head roaster Mutiso joins the team, improving our process and sharing his skills.

    Apr 2024
  7. The Good Egg, one of Rock Roasters' first wholesale customers
    Wholesale

    Our first café partners

    The Good Egg becomes one of our first wholesale customers.

    Dec 2023
  8. The team celebrating the arrival of Rosie, a 30kg coffee roaster
    The roastery

    Rosie arrives

    Delivery of Rosie, our 30kg production roaster.

    Sep 2023
  9. Where it began

    Three friends, one roaster and a belief that Jersey deserved coffee roasted on the island.

    Read the story
    2023
How it started

Three friends and a roaster

A handful of green, unroasted coffee beans taken from a sack

Rock Roasters started in 2023 with three friends, Luke, Adam and Bill, one roaster and a belief that Jersey deserved great coffee roasted on the island.

Since then there’s more experience behind the business, a growing team and a much clearer idea of the kind of coffee company we want to be. We’re less interested in saying what people want to hear, and more interested in giving them something real: why we bought a coffee, what we know about it and why we think it’s worth drinking.

We care a huge amount about sourcing and roasting. We just don’t make a show of it. Things feel relaxed because a lot of thought has gone in behind the scenes, and there’s always more to learn.

Not sure where to start?

Tell us what you like and we’ll point you to a coffee, or have a look at what we’re roasting this week.

Roasted every week in Jersey
Curious, never complicated
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